{"title":"Italian Silk Neckties","description":"\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003e\u003cem\u003eWe're proud to offer 100-percent Italian silk men's ties made by artisans in Italy's famous Lake Como region for generations. For those who cherish the finer things in life.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eBellavita \u003c\/strong\u003e— Italian for \u003cem\u003e\"beautiful life\" \u003c\/em\u003e— started with a simple observation: the brands selling beautiful Italian silk ties are all talking to your father. Or your grandfather.\u003c\/p\u003e\n\u003cp\u003eWalk through their catalogs and you'll find gorgeous, genuinely well-made neckwear — and websites that look like they're styled for a corner office, not a Friday happy hour.\u003c\/p\u003e\n\u003cp\u003eWe didn't see anyone bringing the color, confidence, and easy style of Italian fashion to guys actually building their careers and their lives right now.\u003c\/p\u003e\n\u003cp\u003eSo we decided to.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e \u003c\/p\u003e","products":[{"product_id":"100-italian-silk-tie-handmade-in-italy-blue-print-108","title":"The Bellagio Blueprint","description":"\u003cp\u003eAccent your personal \u003cstrong\u003e\"\u003cem\u003ebella figura\"\u003c\/em\u003e \u003c\/strong\u003estyle and flair with this 100% Italian silk tie handmade by artisans in Italy's history silk district in the Lake Como region.\u003c\/p\u003e\n\u003cp\u003eThis sharp geometric print stands out with its vibrant royal blue coloring and subtle pattern -- perfect for formal affairs or the casual look embodied in the notion of \u003cem\u003e\u003cstrong\u003esprezzatura\u003c\/strong\u003e\u003c\/em\u003e portrayed by many Italian young men.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Default Title","offer_id":45405707042902,"sku":"M108","price":82.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0617\/4005\/6662\/files\/Gesys-M108-blue-13373_01.jpg?v=1784299510"},{"product_id":"100-italian-silk-tie-handmade-in-italy-vintage-key-cm8","title":"The Quirinale Key","description":"\u003cp\u003eAccent your personal \"\u003cem\u003ebella figura\"\u003c\/em\u003e style and flair with this 100% Italian silk tie handmade by artisans in Italy's history silk district in the Lake Como region.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Default Title","offer_id":45407579111510,"sku":"CM8","price":82.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0617\/4005\/6662\/files\/Gesys-VintieCM8-pic1-12973_01.jpg?v=1784309714"},{"product_id":"100-italian-silk-tie-handmade-in-italy-m111-print-blue-green-orange","title":"The Palatine Print","description":"\u003cp\u003eAccent your personal \"\u003cem\u003ebella figura\"\u003c\/em\u003e style and flair with this 100% Italian silk tie handmade by artisans in Italy's history silk district in the Lake Como region.\u003c\/p\u003e\n\u003cp\u003eThis unique pebble-like print is offered in three distinct, muted yet vibrant colors (Forest Green, Burnt Gold, and Royal Blue) that will complement a wide range of personal styles.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Forest Green","offer_id":45407638650966,"sku":"M111FG","price":82.0,"currency_code":"USD","in_stock":true},{"title":"Burnt 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styles.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Yellow-Blue","offer_id":45408311279702,"sku":"M163YB","price":82.0,"currency_code":"USD","in_stock":true},{"title":"Orange-Brown","offer_id":45408453066838,"sku":"M163OB","price":82.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0617\/4005\/6662\/files\/Gesys-M163-yellow.jpg?v=1784323774"},{"product_id":"100-italian-silk-tie-handmade-in-italy-m140-chainlink-blue","title":"The Tramonto Trellis","description":"\u003cp\u003eAccent your personal \"\u003cem\u003ebella figura\"\u003c\/em\u003e style and flair with this 100% Italian silk tie handmade by artisans in Italy's history silk district in the Lake Como region.\u003c\/p\u003e\n\u003cp\u003eThis distinguished chain link design is available in a subtle red and a classic blue and pairs well with a white or light blue shirt for a more formal look.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Classic 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Navy.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Purple","offer_id":45408767049814,"sku":"M106P","price":82.0,"currency_code":"USD","in_stock":true},{"title":"Navy","offer_id":45408767082582,"sku":"M106N","price":82.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0617\/4005\/6662\/files\/Gesys-M106-bluepaisley.jpg?v=1784728598"},{"product_id":"100-italian-silk-tie-handmade-in-italy-m107-paisely-blue-grey","title":"The Piedmontese Paisley","description":"\u003cp\u003eAccent your personal \"\u003cem\u003ebella figura\"\u003c\/em\u003e style and flair with this 100% Italian silk tie handmade by artisans in Italy's historic silk district in the Lake Como region.\u003c\/p\u003e\n\u003cp\u003eThis distinguished blue-gray paisley design pairs well with a white or light blue shirt for a more formal look.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Default 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Blue","offer_id":45417325953110,"sku":"FLOR-9","price":82.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0617\/4005\/6662\/files\/Floral-Blue-NoBG.png?v=1784575095"},{"product_id":"100-italian-silk-tie-handmade-in-italy-wchb-watchband-design-navy","title":"The Vivaldi Stripe","description":"\u003cp\u003eAccent your personal \"\u003cem\u003ebella figura\"\u003c\/em\u003e style and flair with this 100% Italian silk tie handmade by artisans in Italy's historic silk district in the Lake Como region.\u003c\/p\u003e\n\u003cp\u003eThis distinguished watchband print design is perfect with a dark suit for a formal celebration or paired with a white linen shirt for a standout casual look.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Default 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Title","offer_id":45420416794710,"sku":"PCAB","price":82.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0617\/4005\/6662\/files\/AI_image_from_Creative_Agent_-_test_knot_1_-_Positano.png?v=1784732436"},{"product_id":"100-italian-silk-tie-handmade-in-italy-small-yellow-bee-print-blue","title":"The Bari Beekeeper","description":"\u003cp\u003eAccent your personal \"\u003cem\u003ebella figura\"\u003c\/em\u003e style and flair with this 100% Italian silk tie handmade by artisans in Italy's historic silk district in the Lake Como region.\u003c\/p\u003e\n\u003cp\u003eThis stately geometric print is perfect with a dark suit for a formal celebration, a fancy dinner out with friends, or paired with a white casual button-down for a standout look with a touch of whimsy.\u003c\/p\u003e","brand":"Gesys","offers":[{"title":"Default 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